You know Katie Davis, fellow host of #KidLitPRChat, right? Well, genius that she is, she's collated all her marketing savvy into a new ebook for us to learn by. It's called HOW TO PROMOTE YOUR CHILDREN'S BOOK: TIPS, TRICKS, AND SECRETS TO CREATE A BESTSELLER.
If anybody should know the secrets, it's Katie. She is the creator of the wildly popular podcast BRAIN BURPS ABOUT BOOKS. (CLICK HERE to listen to the special episode all about her new book. Hint: I'm in it.) And her most recent efforts led to her being awarded the 2011 Trailee Award for her book trailer for LITTLE CHICKEN'S BIG DAY. SO cute...
I asked her about her latest...
Q. - Hi Katie - congratulations on all the success with LITTLE CHICKEN'S BIG DAY and your other books. You are THE Queen promoter in the children's book biz. What made you decide to write a book about it?
A. - Picture book writer Carolyn Crimi gave me the idea years ago. But I wasn't really excited about sharing my knowledge in a book until I wrote a blog series leading up to my launch of LITTLE CHICKEN'S BIG DAY. So many people commented about how much it helped them that it made me want to reach an even broader audience. I figure why should I be the only one who learns from my mistakes?!
Q. - If there's one thing a soon-to-be-published author could do to improve their marketing, what would you recommend?
A. - Hmm. It would have to depend on what that soon-to-be-published author has done already.
• No web site? Get one!
• You have a web site but don't update it regularly? Start now!
• You update regularly but don't interact with your commenters? Respond!
• You tweet? Great!
• You tweet but it's all about you? Look outward!
It's no singular thing, and all the things are interconnected. At center is it's really all about connecting, transparency, and reciprocity. That is what is the most effective for me.
Q. - All of your books are published traditionally, except for this one. Why did you decide to do HOW TO PROMOTE YOUR CHILDREN'S BOOK on your own?
A. - It never occurred to me that someone would want to publish it! But also, there are probably over 200 links in this eBook and since things change so rapidly I can create new editions fairly quickly and re-upload them to the online booksellers. I am trying to get a google books version done so indies can carry it, but wow, they make it very complicated!
Thanks for stopping by, Katie!!!
Katie has kindly offered to give away one free copy (a downloadable .pdf) of HOW TO PROMOTE YOUR CHILDREN'S BOOK to one of my lucky commentors. Just leave a message ON THIS BLOG POST and be sure to include your name and email addy (spelled out is fine - like this: your name at whatever dot com) so that I can contact you if you win. Once I reach 12 comments, I'll do a random drawing.
HOW TO PROMOTE YOUR CHILDREN'S BOOK is also available for the Kindle, Nook, or iPad - CLICK HERE.
WAIT! There's more!
Katie has visited lots of other blogs while promoting HOW TO PROMOTE YOUR CHILDREN'S BOOK, and there's different information at each of them (including more giveaways and an awesome tour of Katie's creative space). So be sure to visit:
Feb 1 - E is for Book
Feb 2 - Banana Peel Thursday
Feb 3 - Creative Spaces
Feb 6 - DearEditor.com
Feb 7 - Writing With a Broken Tusk
Feb 8 - Shutta Crum
Feb 9 - McBookWords
Feb 10 - Kerem Erkan
Feb 16 - Elizabeth O. Dulemba
Feb 17 - Fiction Notes
March 1 - 12x12 in 2012
March 2 - Christine Fonseca
P.S. - Don't forget there's another giveaway going on for a free children's book app - CLICK HERE!