Nina Mata's WHAT DOES IT MEAN TO BE AMERICAN?

The publisher of my novel A BIRD ON WATER STREET, Rana DiOrio has a new book out, so of course, I want to send some love her way! And what a book it is! I had the chance to ask the illustrator, Nina Mata, about her process behind WHAT DOES IT MEAN TO BE AMERICAN?
e: What was your creative process/medium for What Does It Mean To Be American, can you walk us through it?
Nina:
This was a really fun and timely picture book to have been a part of. With the creative guidance of art director, Allison Sundstrom, envisioning each page and spread came easily. My main goal here was inclusion. I wanted everyone to be represented in the pictures of this book and to embody the beauty in our differences. There are also different shades and variations of red, white, and blue incorporated into most of the pages.
e: You’re a New York Times Best-selling illustrator. What book was that for and how did it affect your career?
Nina:
Yes! It was for a book called She’s Got This written by Olympic Gold Medal Gymnast Laurie Hernandez. We debuted at #8 on the NYT Best Sellers list in 2018! It was at the least to say surreal. It honestly still is surreal and I’m not sure it will ever sink in.


As of right now, It really hasn’t affected my career much. I love creating art and although I really value the recognition, it doesn’t define my career or how much effort I will continue to making sure I create art that fulfils me.


e: Is there a unique or funny story behind the creation of this story?
Nina:
I am so grateful to have been a part of the creation of this book in so many ways. Having hit a very dry spell in my career in 2017. I kept getting projects that just didn't excite or motivate me and it showed and I hit a wall when it came to making art that made me happy and proud. I wanted to create picture books but I knew the work I was currently doing just wasn't going to cut it so I took a step back and reset. I told myself that if by the end of 2017 I couldn't find the fun in illustration anymore then I would start looking into other career options. I wanted a picture book and I knew I had to find the "fun" again to get it. After fine tuning my style adding in attributes like raw textures that made my work feel more like play I found my self enjoying work again and it showed. Soon after that, this book fell into my lap and She’s Got This right after and a third book which I had to turn down because at that point it was too overwhelming. The opportunities just kept pouring! Everyone was reaching out to my agent referring to my current style, the style that let me have fun and feel free. It taught me a very valuable lesson: Don’t give up. Just reset.

e: What do you think makes an illustration magical, what I call "Heart Art” - the sort that makes a reader want to come back to look again and again?
Nina:
What is Heart Art? It’s the unique messages you have to share with this world. Most of the work I have ever done that has made the most impact are the ones that I’ve drawn from personal experience, whether it be something joyful or sad, those are the pieces that people gravitate towards. Those are also the hardest to share because…ugh…what if people want to talk about it afterwards?

e: How do you advertise yourself?
Nina:
Some postcards once or twice a year, sometimes I do it myself but most of the time it's through my art rep, The Cat Agency. And of course social media.
e: What is your favorite or most challenging part of being a creator?
Nina:
My favorite part is that I get to set my own schedule for the most part and that I can stay at home and take care of my daughter. The most challenging is the late hours and trying to find that work-life balance.
e: Is there something in particular about this story you hope readers will take away with them, perhaps something that isn’t immediately obvious?
Nina:
I hope our young readers and their families come away with this book feeling a sense of inclusion and an optimistic point of view of our nation. I feel like we all need to feel that right now. I want kids to know that there are grownups who feel like everything this book stands for is possible (waving my hand).
e: Finally, what does it mean to be American to you?
Nina:
Everyone who came to this country came here to start a better life for themselves and their families. It means we sacrificed but we also discovered how brave we were in the process. It means building a community and rebuilding again and again. Learning from each other because we all have something to share. Sharing our ideas and appreciating a different point of view because that is how this country grew to become such a great nation in the first place.

e: Hear! Hear! Thanks, Nina!

2 comments:

Unknown said...

Nina, I will forever be grateful that What Does It Mean To Be American? was the first project in the "Fun Chapter" of your illustrating career! Your passion is reflected in each page. Thanks also for sharing images of your workspace. I can feel its positive mojo all the way from Ocean Beach in San Francisco!

Thank you, E, for being such a gracious host. We so appreciate your support!

Amber said...

I am forever in awe of people with this kind of talent!